A Day At The New Vans Corporate Headquarters (8.30.17)


I know it’s been a few weeks since we were invited to tour the Vans Corporate Headquarters, but life has really been in the way and I haven’t been able to really sit down and write.  I mainly wanted to share with you, some random photos that I was able to take while touring this amazing new facility.  Situated right off the 405 freeway in Costa Mesa, just West of Harbor Blvd., perfectly visible from the freeway, stands this gigantic checkerboard wrapped building, with an even more giant Vans logo on each side of the building.  It’s even more magnificent from the inside courtyard, where you’ve all seen that big red staircase that connects all 3 floors together.


I started out my day meeting up with the Strictly Waffles fam Eddie and Joey in the parking lot.  We arrived inside to all of our Vans PR friends, and a few familiar faces I’ve met at past events.  We were provided with some breakfast items and Stumptown Coffee which is the coffee of choice throughout the main cafe, and the coffee kitchens situated on each floor.  I was all about that nitro cold brew that was on tap, served up by their very own barista Brandon.  This was too awesome.


The day of course started with a nice introduction from Steve Van Doren, and his sister Cheryl, talking about what was important when asking employees about what they wanted the new building to have, as well as making sure it was a place that made you love being at work.  There are private think spaces throughout the entire building, an outdoor courtyard complete with a bell that can be rung and heard throughout the entire place, when you make a significant achievement, and there’s even a game room loaded with air hockey, foosball, and shuffleboards to blow off a little steam on.  Vans memorabilia is on display almost everywhere you look.  Band collab shoes, custom Fender guitars, and even the Vans Born Free 9 motorcycle that was built by Thompson Cycles. Read More

Hot Rod x Under The Palms x The Authentic Era – Capsule Collection (Available Now!) @hotrodla #hrla


We’re proud to announce this special limited-run collaboration with Los Angeles’ Hot Rod.  What started out as a pop-up shop event for our The Authentic Era project, has turned into something much more fun and exciting.  We’ve come up with a few bad ass graphics for the collection, which are available in 3 colorways of hats, and tees.  But wait, there’s more!  If you come to the event tonight from 5-10 PM, we’ll be doing an in-store exclusive t-shirt printing, utilizing some vintage Made In USA Vans tees from the early 90’s.  Once they’re gone…they’re gone.  Your chances of owning something cool like this will probably never happen again.  Support this cool project, and head on over to L.A.’s west side Vault by Vans dealer, Hot Rod, at 2253 Westwood Blvd. Los Angeles, CA 90064.

For supporters who can’t make the event, you can still cop the hats and tees (coming soon) over on Hot Rod’s webstore!

more pics after the jump

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Masses Interview With Under The Palms Malaysia (from Sneakerlah)


Check out this video clip by Masses, featuring an interview by Under The Palms Malaysia’s Izam Shariman, and a few nice shots of the sneaker display that surely helped spread the word about the Vans sneaker collecting culture there in Malaysia.  I can’t translate the interview for you, but you can at least check out the cool visuals.  I can’t thank you enough Izam, for representing UTP across the Pacific!

Erwin’s Current Vans Room


Erwin is the originator of the Vans sneaker room.  When he first joined our forum and shared photos of what he had safely locked inside of his house, we were stunned.  It’s something that takes a long time to build, and many more have replicated what he has done, and in their own tasteful way, but I just had to pay homage to our friend.  Erwin has been thinning the herd, selling off some less favored pairs, but he plans to keep most of the gems.  As you can tell, he has a thing for the Sk8-Hi.  When we were all buying Chukkas and Half Cabs, Erwin was picking up all of the rarest and coolest Sk8-Hi’s.  What blows my mind is that he managed to do this all while residing in the Netherlands.  That’s some serious dedication!  Thanks for being a part of our core community, and helping educate the new Vans collectors.  Salute!

Check out a few prior pics of what the room looked like after the jump

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UTP x The Laced Locked and Loaded Super Show (Event Recap) @lacedlockedandloaded #lacedlockedandloaded


This past Sunday, we linked up with the homies at Frank & Sons for their inaugural Laced, Locked, and Loaded Super Show.  If you aren’t from the SoCal area, or you aren’t a comic book, sports memorabilia, or toy nerd, then you probably don’t know what Frank & Sons is.  Basically, it’s the OG Triple OG place to go for all things just mentioned.  They’ve been around longer than San Diego Comic Con, and this was, and still is the place to go, to get your fix on all things collectible, and yes even sneakers!  Open every Tuesday and Saturday!  Our friend Pablo runs a booth at this show, and he, along with Frankie Z of Frank & Sons, and their team, organized one of the biggest, and best shows we’ve seen, since the Dunkxchange days.  Keep in mind, this was a grassroots effort, and the local shops, and sneaker community came out and supported them to the fullest.  I was just stoked to see someone local from my same home town area do something like this, and it was a no-brainer to be a part of it.  L.A. came to the SGV/IE for this!  The show was huge, and there was a ton of heat on display.  I knew that if I was going to join in on this, then I would have to bring out some of the best Vans to ever release.  Plus, I was representing for the Vans community that couldn’t be there.  I took quite a bit of pictures, mostly of our table, which is probably what y’all wanted to see anyways, right?  A special thanks goes out to my Tintin, and to the homie Dean for helping me out all day.  Thanks to Pablo and Frankie for the hospitality and keeping things running smoothly for everyone, and oh yeah, thanks to everyone who’s already commented on a few pics on Strictly Waffles FB group, and here’s the rest that I took.  Enjoy!

pics after the jump

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The Consortium Co-Lab “collecticon” (Starting Sunday 11.8.15 from 12PM – 5PM)


We are extremely excited to announce, along w/ Sole Assassins (@soleassassins), and Footage by Thecoolshoeshine (@footage_official), that we’ll be hosting a bi-monthly “collecticon” if you will we’ve named, “Consortium Co-Lab” at the new Footage Air Space (@footageairspace) located next door to the Footage Shop in Brea, CA.

We invite all collectors to come BUY, SELL, and TRADE all things collectible, such as sneakers, toys, art, records, pins, and everything in between!

Footage consignors also have the option to pay for their vendor fees or make purchases from the event using consigned items as collateral!  So join us and help create a grassroots community created by some of the biggest nerds in the game….US!

This will be an all-ages gathering every other Sunday from 12 PM to 5 PM launching on the 8th of November.  Limited tables are available, so please inquire by emailing us @ consortiumcolab@gmail.com.  Also feel free to call the shop @ 714-757-9001 or call Ron @ 562-253-3627 w/ any additional questions.  Please follow @consortiumcolab for updates regarding the event!  See you guys there!

580 West Lambert Road Suite H Brea, CA 92821

Disney And Vans Let Us Be Young At Heart For A Day (#DisneyAndVans)


The Happiest Place On Earth. There isn’t a better way to describe the thoughts and feelings I walked away with after the fun-filled all-day event put on by Disney and Vans this past Thursday. They pulled out all the stops for this event, and I am deeply honored and greatly humbled that I was able to partake in all of the festivities, and hang out with some great people that also do great things in the sneaker world, at a much much more higher level than I do.


continue reading more after the jump

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Vans x The Beatles – Yellow Submarine Collection Video Review (by @samcolt12)

UnderThePalms OG member Tom, aka SamColt12, has recently picked up the entire Vans x The Beatles collection and has produced some video reviews for us all.  Let Tom take you on a ride in the yellow submarine, as he reminisces about the days when The Beatles first arrived on our shores, and how they influenced him and many others of his generation.  Follow him on all social media platforms @samcolt12, and check out his website goodshoez.com.  Thanks Tom!

video reviews of the other models after the jump Read More

WDYWT: Everyone From The Past Week!

TreatnHerRight - California Chukka Boot CA

TreatnHerRight – California Chukka Boot CA “Leather & Denim”

more entries after the jump Read More

WDYWT: Everyone From The Past Week!

tmrsn - Syndicate x Defcon Notchback Sk8-Hi

tmrsn – Syndicate x Defcon Notchback Sk8-Hi “S”

more entries after the jump Read More